Small Agency Responsiveness. Big Agency Expertise.

In 1990, BG was founded with the resolve to help clients in South Florida and beyond develop compelling, innovative channels to tell their story and achieve their unique business objectives utilizing a hands-on, proactive business approach. As a regional advertising agency located in West Palm Beach, we have established a reputation for our small agency responsiveness blended with the acumen of a big agency.

Meet The Team


We Strategically Craft the Evolution of Our Clients’ Brands


Comprehensive Services. Bottom-Line Results.

Our work is strategically formulated from a clear understanding of our clients’ business, industry, target markets and competition. We regularly exceed our clients’ expectations with measurable campaigns that are delivered on time and within budget. Most importantly, we work closely and collaboratively as an extension of our clients’ marketing team with a single vision and purpose.

We’ve won more than 600 awards for creativity, including more than 500 American Advertising Federation Awards. However, we’re even more proud of the extent to which we’ve helped our clients grow and profit.

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It is now over 15 years that BG has been our advertising agency of record and they have become an integral part of our marketing department. I appreciate their assistance with all of our projects over the years as well as their consistent creative and detail administration of our hotels. Our team has always enjoyed working with the BG team and every year we seem to bring it to a new level with more involvement in the hotel strategies, online components, brand programs and measurability of our media plans. Many of our “home runs” over the last few years have included eblasts, direct mails, and coordination of co-ops with destinations and brands. We appreciate all that BG does and hope we may continue to work with BG for many years in the future.
Linda Haserot, Vice President Sales & Marketing, Ocean Properties, LTD. Hotels & Resorts
I have been very fortunate to have had the opportunity to work with BG on many successful projects including branding, events, media and more. Even with tight deadlines and budgets, all campaigns have been very effective. BG has helped put our property on the map by creating a brand that is recognizable and well received. I would recommend BG without hesitation due to their knowledge, integrity, and professionalism in the industry.
Pamela Rada, Marketing Director, Palm Beach Outlets
We have the pleasure of working with BG for over 20 years now. We are extremely satisfied with their work including their strategy, creative media buying and budgeting. We are very proud of our agency’s work. Maintaining a tight budget is very important to our business and through BG we’ve always hit the mark or come in under. Our budgets have gone up and down and they have always been very helpful and flexible. We would recommend them highly.
Theresa J. Hume, Director of Publicity, Palm Beach Kennel Club


Engaging Insights. Fresh Perspectives.

Extra, Extra | Print is Dead?

One of my favorite things is reading the Sunday newspaper and feeling the grittiness of the newsprint under my fingertips, the slightly sweet smell of ink mingling with the aroma of my morning brew. I can’t imagine a world where the written word is not [...]

Employee Spotlight | JT San Filippo Promotion

BG is pleased to announce the promotion of JT San Filippo to Digital Account Manager. JT joined the agency in 2013 and continues to excel in his expanding role on the account management and digital teams. Prior to BG, JT received his undergraduate degree from Louisiana [...]

Balancing Act | Native Ads vs. Digital Banners

The evolution of Native advertising and what 2016 holds for the Banner ad. While native dollar projections build, banner ads, search and social media allocations remain the mainstay of advertisers’ digital plans. With native ad dollars increasing approximately 35% between 2014 and 2015, from $7.9 [...]

2015 Recap | Around the World

As 2015 comes to a close, we pause for a second to reminisce on the moments that have shaped our agency family. We all share a commitment to seize each day with a vigor to motivate, inspire, and create lasting impressions for people to experience our clients’ brands, [...]

Dear Santa | Agency Holiday Spirit

Dear Santa, We hope this letter finds you jolly. As you already know, our agency can sympathize and appreciate your efforts trying to meet the fast approaching deadline. To make your job and the lives of your elves easier, we’re proposing to place ourselves on [...]

Clock’s Ticking | Design Attention-Grabbing Ads

Despite what you’ve seen on “Mad Men”, advertising is complicated. At its core, the goal of any ad is to cost-effectively reach the largest qualified audience possible and attract new customers. However, in our modern world of sensory overload, getting noticed has become more difficult [...]

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Our office is located in the heart of Palm Beach County, just off I-95 at Palm Beach Lakes Boulevard in West Palm Beach.

561.688.2880 | Office

561.688.2780 | Fax