Small Agency Responsiveness. Big Agency Expertise.

In 1990, BG was founded with the resolve to help clients in South Florida and beyond develop compelling, innovative channels to tell their story and achieve their unique business objectives utilizing a hands-on, proactive business approach. As a regional advertising agency located in West Palm Beach, we have established a reputation for our small agency responsiveness blended with the acumen of a big agency.

Meet The Team


We Strategically Craft the Evolution of Our Clients’ Brands


Comprehensive Services. Bottom-Line Results.

Our work is strategically formulated from a clear understanding of our clients’ business, industry, target markets and competition. We regularly exceed our clients’ expectations with measurable campaigns that are delivered on time and within budget. Most importantly, we work closely and collaboratively as an extension of our clients’ marketing team with a single vision and purpose.

We’ve won more than 600 awards for creativity, including more than 500 American Advertising Federation Awards. However, we’re even more proud of the extent to which we’ve helped our clients grow and profit.

View Portfolio
It is now over 15 years that BG has been our advertising agency of record and they have become an integral part of our marketing department. I appreciate their assistance with all of our projects over the years as well as their consistent creative and detail administration of our hotels. Our team has always enjoyed working with the BG team and every year we seem to bring it to a new level with more involvement in the hotel strategies, online components, brand programs and measurability of our media plans. Many of our “home runs” over the last few years have included eblasts, direct mails, and coordination of co-ops with destinations and brands. We appreciate all that BG does and hope we may continue to work with BG for many years in the future.
Linda Haserot, Vice President Sales & Marketing, Ocean Properties, LTD. Hotels & Resorts
I have been very fortunate to have had the opportunity to work with BG on many successful projects including branding, events, media and more. Even with tight deadlines and budgets, all campaigns have been very effective. BG has helped put our property on the map by creating a brand that is recognizable and well received. I would recommend BG without hesitation due to their knowledge, integrity, and professionalism in the industry.
Pamela Rada, Marketing Director, Palm Beach Outlets
We have the pleasure of working with BG for over 20 years now. We are extremely satisfied with their work including their strategy, creative media buying and budgeting. We are very proud of our agency’s work. Maintaining a tight budget is very important to our business and through BG we’ve always hit the mark or come in under. Our budgets have gone up and down and they have always been very helpful and flexible. We would recommend them highly.
Theresa J. Hume, Director of Publicity, Palm Beach Kennel Club


Engaging Insights. Fresh Perspectives.

Case study: What brands can learn from the integrated Share a Coke campaign of 2013

In the summer of 2013, beverage giant Coca-Cola decided to take an approach that not many had seen before. Aiming to create a sense of inclusion and personality among their customers with a new campaign, Coca-Cola included a number of popular names on the bottles in place of the timeless logo. […]

BG Mannequin Challenge

BG Mannequin Challenge from BG Marketing on Vimeo.

Employee Spotlight | Welcome Natalia Gallo

BG is proud to introduce the newest member of our team, Natalia Gallo. Natalia joins BG as a Production Graphic Designer. In this detail-oriented position, she will oversee all aspects of production design – from custom print ads and collateral to extensive photo retouching and restoration. Natalia’s [...]

Employee Spotlight | Tracy Goodhue Promotion

BG is proud to announce the promotion of Tracy Goodhue to Senior Production & Traffic Manager. Over the past seven years, Tracy has played an instrumental role in the development and refinement of BG’s internal operations and vendor relations. Better known as ‘Mission Control’, Tracy [...]

2016 Healthcare Awards | National Recognition

Healthcare advertising can be challenging, but also very rewarding. What other product or service is marketed to people that may not currently need it, but also hope they never do?  The challenge lies with crafting the right message to the appropriate audience in a way [...]

Employee Spotlight | Welcome Elana Richman Kerr

BG is proud to introduce the newest member of our team, Elana Richman Kerr. As Media Strategist, she will be responsible for end-to-end execution of comprehensive plans for print, out-of-home, digital and social media campaigns. Having received a Bachelors of Science degree from New York University, Elana joins [...]

Load More Posts

Sign-up to receive our BiG Ideas

Join Now


Our office is located in the heart of Palm Beach County, just off I-95 at Palm Beach Lakes Boulevard in West Palm Beach.

561.688.2880 | Office

561.688.2780 | Fax